February 28, 2012
Fashion Bloggers and Brandwashing
A few weeks ago Syed, at Dapper Kid, wrote a great post about
fashion bloggers and transparency
. I commented on how I doubted the transparency of
Jak & Jil
at times. My viewpoint was formed after seeing way too many
black quilted vintage (?) Chanel shoulder bags
and a certain type of phone in a series of posts on Jak & Jil. These high gloss street style bloggers
have always left me with my doubts
- it's time to move on marketers. Today, in my reader, four new posts from Jak and Jil came in - each titled
Tommy Ton for Club Monaco.
Thank you Mr. Ton, for your transparency. I, for one, greatly appreciate it.
For more on
take a peak at
Martin Lindstrom's book,